How to Sell Plants Online in 2024 + Top Suppliers & Products

Wondering how to sell plants online in 2024? From setting up shop to tapping into new customer bases, this guide walks you through everything you need to know about turning your green thumb into a thriving online business.

Ready to discover which platforms are perfect for reaching plant-loving buyers? Curious about maximizing profits on popular channels like Etsy, Facebook, or your very own website?

Dive in, and let’s get your plants into the hands of customers everywhere.

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Is Selling Plants Online Worth It In 2024?

As someone who loves plants and has experience selling them online, I can confidently say that selling plants online will be a profitable business in 2024.

With the increasing popularity of online shopping and the growing awareness of the benefits of plants, more and more people are turning to the Internet to purchase plants of all kinds.

So, you can sell from indoor plants to outdoor plants and even rare or delicate species.

Plus, according to the latest data, the estimated size of the plant-based food market in 2024 is approximately $46.77 billion, assuming a growth rate of 8.2%.

Also, need some extra inspiration? Have you heard about The Sill? This is a great example of how to sell plants online.

The Sill is a modern plant online store for the modern plant lover. It offers a wide selection of indoor plants in different sizes and colors. The Sill’s website is user-friendly, with helpful categories like ‘pet-friendly plants’ and ‘low-light plants. So, this makes it easier for customers to find the perfect plant for their space.👇

Now, let’s dive into the step-by-step guide on how to sell plants online.👇

How To Sell Plants Online In 2024? [ Step-By Step]

1. Market Research

One of the most important steps in conducting market research is researching popular plants.

Check Online Communities For Selling Plants

This can be easily done through online searches and plant forums. Here you can gather information about what types of plants are currently in demand.

For instance, I am personally a member of several Reddit forums about how to sell plants online.

So, you can think about selling various types of plants like, bamboo, flowers, herbs, or ground covers.

Check Product Seasonality and Profitability

Plus, It’s important to keep in mind factors such as seasonality and regional differences when considering which plants to sell.

What I personally do before starting to sell plants online is use Google Trends. This tool allows you to track the popularity of search terms over time. Thus, this can help you identify trends and predict future demand for certain plants.

For example, let’s say you want to sell succulents. Let’s see Google Trends results.👇

As you can see, these products are definitely on the rise. But, more interesting is that it depends on the region. For example, the climate in Australia is much warmer and drier on average. That’s why, the demand there is higher.

Also, for reliable insights, I recommend using Minea. With this tool, you can analyze sales trends and engagement data on these products.

It’s an excellent tool to help you identify top-performing items and fine-tune your marketing strategy for better results.

Spy On Your Competitors

Furthermore, once you have identified popular plants, it’s important to evaluate the competition. Take the time to research your competitors’ online stores. You can evaluate their presentation, target market, and pricing strategies.

For instance, Meta Ads Library can help you analyze your competitors, their ads strategies, and how they attract customers. And, this way, you can even learn a lot about your target audience.

Check On Plant Market Regulations

Moreover, consider market regulations that may apply to your business. Depending on where you are located, there may be specific regulations or restrictions on selling certain types of plants.

For instance, this is what applies to selling plants online in the US:

• USDA and Federal Permits: The USDA APHIS requires sellers to have a Nursery Stock Dealer’s License. Thus, you need this for interstate sales and may require phytosanitary certificates for certain plants.
• State-Specific Restrictions: Each state has unique rules about which plants can enter, often requiring registration or quarantine for non-native species.
• Invasive and Endangered Species: The sale and transport of invasive or endangered plants are restricted. So, sellers need to check both federal and state lists to avoid prohibited plants.
• Labeling and Shipping: Proper labeling of species origin and health is required. Also, packaging must prevent pest spread, with specific standards for soil and plant materials.

👉 Check out the Dropshipping Taxes and Payments – Must-Know Facts.

Let’s see, what else do you need to learn about how to sell plants online?

2. Find Suppliers or Grow Your Own Plants

➡ Find Dropshipping Supplier

When it comes to selling plants online, finding a reliable supplier is key. Thus, here are some factors to consider when choosing a supplier for your online plant business. 👇

• First, think about the types of plants you want to sell. Do you want to specialize in indoor or outdoor plants? Are you interested in offering rare or exotic species? This will help you narrow down your options.
• Another crucial factor to consider is the quality of the plants. Therefore, look for suppliers who have a reputation for producing high-quality plants. Also, search for those who take care of their shipping and handling processes.
• Shipping is also an important consideration. You want to choose a supplier who can get your plants to your customers quickly and safely. Thus, make sure they offer adequate packaging, such as heat packs during cold weather, and have reliable delivery options.

After considering these factors, it’s time to start searching for a supplier. For instance, there are various dropshipping supplier directories where you can search for plant suppliers.

In addition, the Dropshipping.com supplier directory has over 2000 suppliers to choose from.

So, you can use their filters and get the best results. Hence, you can choose the supplier directory, shipping location, shipping costs, product costs, etc.

Moreover, here are some recommended options:

• HydroPro Sales Inc– It is based in the US and sells grown landscape plants and specializes in hardy groundcover plants. The product costs range between $50-100, and the average order processing time is 1-3 days.
• Bower & Branch – This supplier offers a wide variety of plants for both indoor and outdoor use. They also have a dropshipping program available. This can be useful if you don’t want to handle the shipping process yourself.

➡ Work With a Local Nursery

To begin with, local nurseries are a great source of plants. So, what do you get if you choose them as your source to sell plants online?

• They often have a vast selection of different species, both common and rare. Also, they tend to have a better selection than online wholesalers who might not have the same variety.
• Moreover, the plants are of high quality and are typically raised with care. This ensures that they arrive healthy and in good condition. This way, you can offer the best quality to your customers, which in return would improve their satisfaction with your services.
• Furthermore, local nurseries also offer their plants at competitive prices compared to other sources. While their plants may not have the same economies of scale as large wholesale retailers, they often make up for this in terms of quality and variety.
• Also, by establishing a long-term relationship with a local nursery, you may be able to negotiate better prices, which can significantly boost your profit margins in the long run.
• Another benefit that comes from working with a local nursery is that you can influence what plants the nursery grows. By consistently purchasing a specific type of plant, you can show the nursery that there is a demand for it, thereby encouraging them to increase their supply. This mutually beneficial partnership allows the nursery to cater to your needs while simultaneously meeting demand from other buyers.

➡ Grow Your Own Plants

As someone who has always been passionate about plants, I am excited to share with you the idea of growing your own.

Growing your own plants brings you many benefits, like having control over the supply and quality of the plants. Thus, this is a precious option for those targeting the high-end market, where people appreciate the origin story and the effort put into each plant.

But, I am not gonna lie, this is not easy and requires lots of effort and time.

So, growing your own plants does come with a cost. Therefore, carefully considering the equipment and time investments required is a crucial first step.

One potential challenge that many may face is sourcing plants during the growth phase. Buying mature plants can be expensive and time-consuming, which is why I suggest using your own backyard to grow plants on a smaller scale. And, this, on the other hand, requires space and inventory to do all of this!

Nonetheless, the true advantage of growing your own is the ability to tailor your gardening efforts to what your customers want. This flexibility provides endless possibilities for innovation, pleasing both you and your customers.

Also, backyard gardening offers more control over nutrient content, pesticides used, and growing methods, allowing you to ensure the quality of every plant you grow.

3. Create An E-Commerce Store To Sell Plants Online

First thing first, if you want to sell plants online, you must open an online store. So, I will keep this clear. In my opinion, the best way to do it is by using a website builder.

So, you might want to consider platforms like Wix or Shopify as they specialize in ecommerce and offer various templates and customization options to create an attractive, functional, and user-friendly website.

💡 Tip: Here you can learn How To Set Up Your First Store On Shopify.

Also, when using an ecommerce platform, you will have access to customization features that allow you to personalize the experience according to your brand and message.

The key to creating a successful ecommerce store to sell plants is selecting a design that best fits your brand and products.

However, more important when building your dropshipping store is delivering easy navigation and stunning store design.

Why?

As customers will interact with your store entirely online, it’s important to showcase clear and high-quality images along with detailed product descriptions. So, I will keep this clear. In my opinion, the best way to do it is by using a website builder. You can include information like plant species, care level, and other details that help buyers make an informed decision.

Moreover, categories can also help you organize your products. When creating categories, think about what can help the user get to the plant they want.

This might involve grouping plants according to species or care level, making the selection process more straightforward.

Furthermore, to boost your sales and SEO ranking, you can create helpful content such as a blog about how to take care of specific plants. By doing so, buyers can gain more plant knowledge and show a greater interest in your products.

4. Promote Your Online Plant Store

➡ Content Marketing

One of the most effective ways to sell plants online and promote them is through content marketing. So, by creating valuable informative content, such as blogs, articles, and guides, you can establish yourself as an expert in the field and build trust with potential customers.

Content marketing can also boost your search engine rankings, making it easier for people to find your website.

👉 Learn How to Create a Content Marketing Strategy For Your Dropshipping Store.

For example, Bloomscape is a successful plant online store. However, despite the great sales they make, they also offer a blog for their customers to educate them more about watching out for their plants.👇

In addition to content marketing, social media platforms like Instagram and Facebook can help to generate interest and attract potential customers to your online store.

However, it’s important to set up these platforms effectively to maximize their potential.

Therefore, choose the platforms that align with your target audience and post high-quality images of your plants, along with engaging captions and hashtags to increase visibility and reach.

Here’s a little inspiration about how you can yourself on Facebook and sell plants online. For instance, House Plant Shop communicates with its audience over Facebook, sharing stories, promotions, and high-quality photos.👇

➡ Google Ads

Another powerful promotional channel is search engine marketing (SEM) through Google Ads. Hence, by bidding on specific keywords related to your plant business, you can place ads at the top of Google search results pages, increasing visibility and driving traffic to your website.

To set up effective Google Ads campaigns, conduct thorough keyword research and craft compelling ad copy to entice people to click through to your website. For example, I use Ubersuggest for keyword research.

Let’s try it out! Let’s say you want to sell plants online, and you specifically want flowers. Hence, I will write “flowers” as a keyword and see the results.

The app gives me results about the search volume, CPC, keyword difficulty, keyword ideas, and more.

➡ Promotions & Giveaways

If you want to sell plants online, giveaways are a way to expand your customer base! So, consider partnering with other businesses to offer promotions or giveaways to grow your audience and attract new customers.

Hence, collaborating with plant-related businesses, such as nurseries or garden centers, can help to broaden your reach and attract new customers who may not have discovered your online store otherwise.

You could also consider offering discounts exclusive to customers who follow you on social media to incentivize loyalty and encourage repeat business.

➡ Email Marketing

Finally, email marketing campaigns can be a powerful tool to keep existing customers engaged and informed of new offers and inventory.

By collecting emails through your website or social media platforms, you can build a database of loyal customers who are interested in your business.

Use email marketing to send newsletters, promotions, and updates about new products to keep customers engaged and interested in your online plant store.

👉 Check out the 16 Best Email Marketing Tools For Shopify.

Effective promotion can take time, effort, and resources, but the benefits of a successful online plant business are well worth it.

6. Keep Experimenting & Ask for Feedback

To succeed in the plant industry, an open mind and willingness to experiment are crucial. Therefore, stay ahead of the competition with new marketing, pricing, and website strategies.

One great way to experiment is by seeking feedback from customers. After all, they are the ones who will ultimately decide whether or not your business succeeds. So, by listening to their feedback, you can gain valuable insights into what is working and what needs improvement in your online plant business.

Plus, this is a great opportunity for promoting yourself as well. Showing customer testimonials on your website can show others that your business and products are legit! Just like Bloomscape does.👇

Another important aspect of experimentation is trying out different marketing methods and strategies. This can help increase customer engagement and ultimately lead to increased sales.

Also, it’s crucial to keep track of competitors, industry news, and trends to stay up-to-date with the market.

Top 10 Plant Products To Sell Online in 2024

1. Indoor Succulent Planters

Indoor succulent planters have become a favorite product for those looking to start an online plant business. Succulents require minimal plant care, making them ideal for first-time plant parents and busy individuals.

This product targets young professionals and college students aged 20 to 40 who enjoy greenery with little maintenance. Supplier prices for succulent plant planters typically range from $3 to $10, while market prices go from $12 to $30, giving profit margins between 40% and 100%.

Moreover, Google Trends indicates a stable demand for succulents, with seasonal spikes around holidays, ideal for an online store or online plant businesses aiming to sell plants that appeal widely.

2. Air Purifying Indoor Plants

Air-purifying plants like peace lilies and snake plants are popular among plant businesses due to their eco-friendly and health benefits. These plants attract an audience of eco-conscious adults aged 25 to 45 who prioritize a natural aesthetic and clean indoor air.

Moreover, supplier prices range from $5 to $15, with market prices between $20 and $40, yielding realistic profit margins of 60% to 90%.

Also, Google Trends shows a high interest in air-purifying plants, making them a promising product for anyone wanting to start selling plants online in 2024.

3. Bonsai Trees

Bonsai trees offer a unique touch to an online plant store, appealing to enthusiasts of Japanese culture and individuals interested in creating an indoor garden. This product mainly attracts adults aged 30 to 60 who appreciate plant care as a calming activity.

Hence, bonsai trees have a supplier price range of $10 to $25, with market prices from $40 to $80, allowing profit margins of 50% to 80%.

Interest in bonsai has shown consistent peaks around holidays, a great indicator for online plant sales.

4. Hydroponic Herb Kits

Hydroponic herb kits are gaining popularity, especially for consumers interested in growing plants at home.

Thus, this product appeals to urban dwellers and cooking enthusiasts aged 25 to 45, who seek self-sufficient lifestyles by growing their own herbs.

Suppliers usually offer these kits for $8 to $20, while market prices vary from $30 to $70, allowing profit margins between 40% and 90%.

Also, Google Trends shows a growing interest in hydroponics, especially during gardening season, making it a strategic product for anyone planning to start selling plants online.

5. Cactus Starter Kits

Cactus starter kits provide a fun introduction to plant selling online, especially for younger plant lovers who want a simple way to start growing plants indoors. These kits appeal primarily to individuals aged 18 to 35, with interests in indoor gardening but little experience.

What’s more, the supplier price for these kits ranges from $3 to $8, while market prices are between $15 and $25, offering a margin of 60% to 100%.

According to Google Trends, cactus kits are especially popular in spring and summer, when many consumers are inspired to start their own plants indoors.

6. Vertical Wall Gardens

A vertical wall garden provides a stylish solution for maximizing small spaces, making it perfect for urban gardeners. This product attracts apartment dwellers aged 25 to 50, especially those with a green thumb but limited space.

Suppliers charge $15 to $30, and online plant stores typically sell them between $50 and $100, enabling a profit range of 40% to 80%.

Hence, Google Trends reveals a consistent rise in interest in vertical gardens, driven by the trend of making plant care accessible to people with smaller living spaces.

7. Artificial Hanging Plants

Artificial hanging plants provide an easy option for people wanting greenery without natural light or the commitment of live plants. This product appeals to young professionals aged 20 to 45, especially those in apartments where natural lighting may be limited.

Supplier prices range from $2 to $7, with market prices between $15 and $30, enabling potential margins of 50% to 80%.

Google Trends shows steady demand for artificial plants, making them an excellent option for an online plant selling business looking to sell plants as decorative pieces.

8. Terrariums

Terrariums are a beautiful, low-maintenance option that appeals to a diverse audience interested in indoor gardens and decorative plant pots. This product targets adults aged 25 to 50 who love minimalistic and eco-friendly décor.

Supplier prices for terrariums range from $8 to $20, while market prices sit between $25 and $60, resulting in profit margins of 40% to 80%.

Thus, Google Trends shows an increase in terrarium interest during the spring and holiday seasons, indicating strong opportunities for online plant businesses to promote terrariums as unique, plant-derived products.

9. Indoor Citrus Trees

Indoor citrus trees allow consumers to grow their own outdoor plants indoors, offering fresh produce and a unique, tropical feel. This product mainly appeals to gardening enthusiasts aged 30 to 60 who appreciate the joy of growing edible plants.

Moreover, suppliers provide these trees at $15 to $30, and market prices go from $40 to $90, with a profit margin potential of 40% to 80%.

According to Google Trends, interest in citrus trees peaks in spring, aligning with planting season, making it a great time for online stores to stock and promote these live plants.

10. Flower Bulb Sets

Flower bulb sets are a seasonal product with significant demand among home gardeners looking to beautify their outdoor spaces in spring and summer. Hence, this product appeals to flower enthusiasts aged 25 to 60 who enjoy growing plants that add color and vibrancy.

Moreover, supplier prices range from $3 to $10, while market prices reach $12 to $25, allowing profit margins between 50% and 90%.

Google Trends highlights a peak in interest during early spring, making this a lucrative option for an online plant store that specializes in selling plants online.

These plant products reflect the latest trends in online plant selling and offer realistic profit margins, making them highly recommended for a profitable plant selling business in 2024.

7 Best Plant Dropshipping Suppliers To Partner With in 2024

1. PlantX

PlantX, based in the USA, is a prominent supplier for those entering the plant selling business or expanding an existing online plant sales model with a focus on high-quality plants and vegan products.

Their offerings are perfect for plant lovers and plant parents looking to buy plants online or find unique plant derived products to complement a low maintenance plant lifestyle.

The supplier provides plant subscriptions and recurring plant shipments, which enhance customer retention in an online plant marketplace.

PlantX’s inventory management is optimized for quick order processing times of 1-2 days, with free shipping on orders over $99, and they offer a seamless dropshipping supply chain for partners looking to grow a profitable business in plant and vegan product sales.

2. Ben’s Botanicals

Ben’s Botanicals, located in the UK, caters to the plant community by partnering with local nurseries to ensure a reliable supply chain of tropical indoor plants and rare plants.

This plant supplier offers quick shipping and packing plants with same-day processing for orders placed before cutoff, helping plant sellers meet delivery expectations efficiently.

Ben’s Botanicals is a favorite among those wanting to sell plants online, allowing sellers to easily source high-quality, natural light-friendly plants from local greenhouses. Their dedication to quality and swift delivery makes them a dependable choice for online plant selling.

3. Plantboy

Plantboy is a well-integrated U.S. online plant sales supplier, providing a streamlined solution for plant businesses looking to sell online. They offer a variety of live plants to meet diverse customer needs, from succulent plants to vibrant air plants.

With its advanced inventory management and shipping and packing plants services, Plantboy supports seamless online plant sales operations, allowing businesses to focus on customer acquisition without worrying about logistics.

Moreover, their product costs vary, with plant subscriptions available to encourage recurring plant shipments, and order processing times are consistently quick, typically 1-3 business days.

Plantboy is ideal for plant businesses wanting to target plant lovers through social media marketing and search engine optimization, offering a flexible, high-quality dropshipping solution for plants.

4. House Plant Dropship

House Plant Dropship, with facilities in California and Florida, provides an optimal climate for the cultivation of indoor plants.

This supplier is known for supporting plant sellers with efficient plant inventory solutions, enabling online stores to manage plant care offerings with confidence.

Also, dropshippers using House Plant Dropship can benefit from a reliable supply chain of high-quality nursery stock, including items like hanging planters and plant care tutorial videos to help customers achieve a green thumb.

Hence, with flexible packaging and shipping options, House Plant Dropship supports recurring plant shipments that cater to a growing plant community, making it a top choice for those aiming to make their plant-selling business thrive in the online plant marketplace.

5. PPC International

PPC International, or Plant Products Company, is a global plant supplier that focuses on high-quality, sustainable plant products for plant businesses and flower enthusiasts.

Their services support businesses looking to expand their online plant selling operations by offering wholesale plants and organic matter products, suitable for indoor and outdoor plant care.

Thus, with a focus on fixed costs and transparent pricing, PPC International allows retailers to source plants and other plant derived products with ease.

PPC International is ideal for plant businesses aiming to cultivate a loyal customer base by providing an extensive product range and competitive pricing.

6. Geko Products Ltd.

Geko Products Ltd., a UK-based plant supplier, specializes in wholesale plants and various home decor items, including artificial plants for indoor gardens and spaces lacking natural lighting.

This supplier’s online plant selling capabilities enable retailers to efficiently manage their inventory and increase organic traffic by offering a wider product selection for flower enthusiasts.

Moreover, Geko Products Ltd. maintains an average processing time of 4-7 days, with international shipping to support dropshipping businesses worldwide.

With a focus on quality and reliability, they help plant businesses expand their product range with ease.

7. Nearly Natural

Nearly Natural is a U.S.-based company that provides artificial plants and decorative foliage for plant businesses focused on home decor.

These high-quality plants are ideal for customers who want the beauty of indoor plants without maintenance, catering to those looking for low maintenance plants that do not require natural light or constant plant care.

Also, Nearly Natural’s extensive product range includes artificial trees, succulents, and seasonal decor, allowing online stores to attract a broad customer base interested in easy-care plant options.

Furthermore, shipping exclusively within the continental U.S., they offer 3-7 day shipping times, making them a perfect fit for dropshipping businesses that want to expand their inventory management without the complexities of live plant care.

Tips To Boost Sales When You Sell Plants Online [ 5 Best Strategies]

Whether you are just starting out or have been in the business for a while, these tips can help you take your plant selling to the next level. So, let’s dive in!👇

1. Include Great Product Photos

First and foremost, I always use natural lighting when taking photos of my plants. Not only does natural lighting create a more authentic representation of the plant’s colors, but it also ensures that the photos have a warm and inviting feel to them.

Here are some of my photos.👇

I typically try to photograph my plants near a window with indirect sunlight, as this provides just the right amount of brightness without washing out any of the plant’s details.

Also, the white background is best if you place the photos on a website. Hence, not only makes the plants stand out more, but it also provides a clean and professional look to the photos.👇

Lastly, I make sure to take photos from different angles and perspectives to showcase the plants in different ways.

2. Write Detailed Product Descriptions

When it comes to selling plants online, one of the most crucial aspects is to provide detailed descriptions of your products. Not only do these descriptions help potential buyers make informed decisions, but they also showcase your knowledge and expertise in the plant industry.

To begin with, it is essential to describe the key physical and defining characteristics of the plant you’re selling.

Start with its size, color, type, and any other key details that make it stand out. Provide an overview of its key advantages, such as being low maintenance or pet-friendly. However, remember to keep it concise and to the point.

Next, include the scientific name of the plant in your description. This not only displays your expertise but also helps customers search for the plant more accurately.

Moreover, be sure to provide care instructions that address vital points such as sunlight, water, soil type, and appropriate climate.

Thus, make sure to emphasize any unique features that set the plant apart from others. These may include flowering habits, seasonal characteristics, and environmental sensitivity.

For example, I use ChatGPT to write SEO-friendly product descriptions. Thus, I use prompts where I say to write down all insights about my product, and how to care guide. Then, I ask ChatGPT to write it down more creatively and attention-grabbing.

3. Make Sure To Categorize Your Plants

When customers come to your online store, they want to be able to find what they’re looking for easily, without getting bogged down in a maze of information. This is where categories and easy navigation come in.

So, to organize your online plant store effectively, you will need to create categories that will help potential customers find what they’re looking for easily

Hence, you can categorize them by plant type, care requirements, size, color, and style. This will allow your customers to quickly navigate your website and find the plants they want with minimal hassle.

Here’s an example of how you can categorize your plants based on plant type in your online store:

1. Outdoor Plants:

• Flowering plants
• Shrubbery
• Trees

2. Indoor Plants:

• Succulents
• Foliage plants
• Flowering plants

3. Air Plants:

• Hanging plants
• Terrarium plants

By using categories like these, you can ensure that your customers will be able to quickly find the plants they want, whether they’re looking for indoor succulents or a tree to plant in their garden.

4. Market-Conscious Pricing

Getting the price right can make or break your business. Therefore, it is essential to have a market-conscious pricing strategy in place.

Here, I will explain the importance of setting a suitable pricing plan and how to do so.👇

➡ Seasonal Factors

Seasonal factors play a massive role when it comes to the cost of the plants. The costs of the plants you are selling will change accordingly with their seasons, and you need to keep that in mind while pricing them.

For example, some plants might require more maintenance during specific months, and that extra cost should translate into a higher price tag for the plant. You must make sure to find a balance between fluctuating costs and how much money you can offer your customers.

➡ Market Research

Market research is also incredibly important in determining a suitable pricing strategy. Without proper research, you can end up overpricing your products and losing prospective customers.

What’s more, you must gain a better understanding of what is the pricing of your competitors for similar products. Because, in the end, your customers will make purchases based on the best deals they can find.

Plus, what I always check on before pricing my products is the profit margins and price range. For example. let’s say you want to sell Succulents. The supplier prices for these products vary from $2 to $49. But, it can also be higher from $50 to $500.

Either way, the profit margins are around 50-60%.

➡ Customers Requirements

Moreover, it is good to determine what your potential customers are willing to pay for a particular plant.

Hence, you can determine this through online surveys or focus group discussions. Hence, you can ask your peers or community members what value they place on certain plants.

➡ Costs

The cost of buying and growing plants is the basic when it comes to pricing your products. Plus, you cannot arbitrarily raise prices if the cost of buying or growing a plant goes up. You need to find a way to cut other costs to cover the increase in expenses.

Additionally, keep in mind the cost of running your website and promoting your business also adds up to your pricing

So, being mindful of these factors allows for offering quality plants at fair prices while staying profitable.

👉 Read about How To Price Dropshipping Products: Definitive Guide For Beginners

5. Sell Plants On Social Media Channels

If you don’t want to build an eCommerce store, you have an alternative to other selling channels!

One option is using social media platforms such as Instagram, Facebook, and TikTok. In fact, social media platforms provide an excellent opportunity to showcase your plants and connect with potential customers.

For example, Clara Leung is a successful entrepreneur who has found a unique way to combine her passion for plants with her desire to make money.

As a plant seller, Clara has been able to turn her hobby into a thriving business, selling thousands of propagated plants on Facebook Marketplace. 👇

Her business, Clara’s Green House, strongly shows the power of plants to improve the well-being of her customers and is a firm believer in the art of Feng Shui.

However, keep in mind that each of the platforms has a different audience. So, in my experience, from all the social media platforms, Facebook might be the best choice to sell plants online.

Hence, your target audience will probably be women aged between 35-55 years old. And, Facebook is the right place in these terms!

Moreover, you can also sell plans on marketplaces like Amazon or Etsy. They also provide access to a vast audience of potential customers. Plus, they have established reputations and a built-in customer base.

These platforms also have a lot of tools to help you manage your shop, including listings, shipping tools, and customer management features.

💡 READ: Shopify Vs Etsy: The Ultimate Reviews For Online Sellers

How To Ship Plants Securely?

I completely understand the importance of proper packaging and shipping when it comes to sending live plants to customers.

Plants are delicate items that require careful handling and avoid damage or even death during transportation.

➡ Use Eco-Friendly Packaging Materials

First, it’s important to use eco-friendly packaging materials. I always look for materials that can be recycled or biodegraded for a more environmentally friendly approach.

It’s also crucial to protect the plant from moisture, as excess moisture can cause fungi or mold growth. To prevent this, I use absorbent padding inside the box to soak up any excess moisture.

👉Check these Eco-Friendly Dropshipping Suppliers: Free List of Suppliers & Products.

➡ Allow Air Ventilation

When packing the plants, it’s also essential to allow for air ventilation. Plants need air to survive properly ventilated packaging will help ensure that the plant doesn’t suffocate during transportation. I always use boxes with air holes or include small openings to allow for air circulation.

➡ Legal Requirements

It’s also worth noting that there are legal guidelines when it comes to shipping plants. Some plants may be considered invasive species and are illegal to ship or sell in certain areas.

Before shipping any plants, it’s important to do your research and abide by any legal guidelines for your area.

➡ Use Third Party Shipping Providers

Third-party shipping services can simplify the shipping process for entrepreneurs. These companies specialize in shipping delicate and live items, including plants, and can provide personalized packaging and shipping solutions.

Thus, some people prefer to use courier services like FedEx or DHL, while others opt for national mail carriers like USPS

💡 Check out the 21 Best 3PL Companies For Handling Your Dropshipping Logistics.

This can take the hassle and stress out of the process, allowing business owners to focus on other aspects of their business.

👉 Learn What Does Shipped Mean In Dropshipping?

Can you Dropship Plants Online?

First, what is dropshipping?

It is a retail fulfillment method where a store doesn’t keep the products it sells in stock but instead transfers customer orders and shipment details to the manufacturer, another retailer, or a wholesaler, who then ships the goods directly to the customer.

So, can you dropship plants online? Yes, absolutely. Many plant suppliers offer dropshipping programs that enable you to send orders directly to them, and they’ll handle the shipping and handling of the plants.

Plus, the advantages of dropshipping plants are numerous. Firstly, as a dropshipper, you won’t have to worry about holding inventory or managing shipping processes, which can be a significant relief if you have limited storage or resources.

Additionally, working with a reliable dropshipping partner can help you expand your business and reach new customers without the need to invest in additional resources or infrastructure.

Finally, if you do not have much expertise in plant care, a reputable dropshipping partner can provide you and your customers with the necessary guidance and advice to help ensure that plants arrive healthy and happy.

However, you need to be aware that you have a lack of control over the shipping and handling of plants can lead to some uncertainty about the condition of plants upon arrival. That’s why, you need reliable dropshipping suppliers.

👉 Check out the 13 Best Directories To Find Wholesale Dropshipping Suppliers.

Best Sales Channels To Sell Plants Online In 2024

Etsy – For the Unique & Artistic

Etsy is all about unique finds, so if you’re selling handmade or hard-to-find plants—like specialty succulents, rare foliage, or custom-planted arrangements—this is the place for you.

Etsy’s customer base includes a lot of young professionals, hobbyists, and eco-conscious buyers who appreciate artistry and are willing to spend more for something special.

With Etsy’s SEO tools, you can rank for niche terms like “rare succulents” or “bonsai starter kits,” bringing in the right buyers.

Typical plant prices on Etsy range from $10 for mini succulents to $75 or more for rarer plants or custom pots, making it a fantastic choice for those looking to build a brand that stands out.

Shopify – Your Own Plant Brand, Your Rules

Shopify is perfect for those dreaming big and ready to create a full brand around their plants.

With Shopify, you can design every part of your store, from product pages to care guides, which is especially helpful if you want to sell plant subscription boxes, custom soil blends, or beginner plant kits.

Buyers on Shopify are often ready to commit to brands with a unique identity, so it’s ideal for sellers aiming to cultivate a loyal following.

Moreover, plant prices here vary, ranging from $5 for air plants up to $100+ for premium plant bundles, giving you flexibility in how you price and package your offerings.

Amazon – For Popular Plants & Plant Kits

Amazon offers unmatched reach with its massive audience, and it’s an especially good platform for high-demand plants like succulents, herbs, and beginner plant kits. The typical Amazon customer is often looking for a quick buy, browsing the site with a specific plant in mind.

With Fulfillment by Amazon (FBA), you can streamline shipping, although you’ll need to meet Amazon’s strict packaging standards to ensure plants arrive fresh.

Moreover, plant prices here generally range from $15 for starter kits to $50+ for mature plants or bundles, making Amazon ideal for larger volumes and popular plant types.

Facebook Marketplace – Local Vibes, Easy Connections

For plant sellers wanting a local customer base, Facebook Marketplace is a fantastic option. Buyers here range from young adults looking for apartment-friendly greenery to seasoned gardeners who appreciate local pickups.

Hence, prices on Facebook Marketplace vary widely: small plants may go for $5–$20, while larger or more unique plants can fetch $50 or more.

Selling locally means no shipping hassles and direct communication with buyers, allowing you to build a community reputation. This platform is ideal if you’re looking to reach people who want easy access to fresh plants and support local sellers.

Instagram Shops – Gorgeous Feeds & Plant-Loving Millennials

Instagram Shops are perfect if you’re all about aesthetics and attracting a visual-driven audience.

Thus, millennials and Gen Z shoppers flock to Instagram for home decor and lifestyle inspiration, making it ideal for showcasing plants like pothos, snake plants, and statement greenery.

Instagram’s in-app shopping and story features make it easy for followers to discover and buy your plants, especially if you’re tagging products directly in posts.

Also, prices on Instagram range from $10 for small houseplants to $100 for larger, attention-grabbing plants. Plus, Instagram’s local targeting options let you reach buyers close to you for easy pickups.

eBay – Specialty Plants for Collectors

eBay is a top choice for rare and collectible plants. Collectors and enthusiasts frequent the site, seeking everything from carnivorous plants to rare orchids.

If you have limited stock of a high-demand plant, eBay’s auction option can help you maximize your profits.

Moreover, the customer base here is often more specialized, and willing to spend more on unique finds, and eBay’s global reach means you can connect with international buyers.

Also, plant prices on eBay can vary significantly, ranging from $20 for accessible plants to $200+ for rarities, making it ideal for rare plant offerings.

FAQs

1. Can you make money selling plants online?

The answer is “Yes!” It is entirely possible to turn your passion for plants into a profitable online business. However, it requires dedication, hard work, and a willingness to put in the time to build a strong foundation.

The profit margins for plants vary from 20-60%. Plus, based latest data, the estimated size of the plant-based food market in 2024 is approximately $46.43 billion, assuming a growth rate of 8.2%

3. Where can you source your plants to sell online?

You can start working with plant dropshipping suppliers and wholesalers. These wholesalers can offer a wide variety of plants at a lower cost because they purchase in bulk.

Another option is to work with local nurseries. These nurseries may be willing to sell their plants at a discounted rate to help support a fellow local business. limited.

Furthermore, you can also try to grow plants on your own. This can be a fulfilling option for those who enjoy growing plants and want to offer unique, high-quality selections to their customers. decision.

4. Which online channels are best for plant sales?

There are many options available to sell plants online, including setting up your own e-commerce website, and social media platforms, or using third-party vendors like Amazon or Etsy. The best choice depends on your specific goals, resources, and target audience.

5. What plants are best to sell online?

When it comes to selling plants online, there are many options to choose from. So, how to find your winning products?

➡ First, succulents and bamboo are great plants to consider when starting an online plant business. These plants are low maintenance and highly resilient, which makes them perfect for shipping.

➡ Another option to sell plants online that are easy to ship is herbs. Herbs such as basil, thyme, and rosemary are popular among home cooks and are commonly used in many dishes. Additionally, they are easy to grow and can be propagated from cuttings, making them cost-effective to stock

➡ Ornamental grasses are another low-maintenance plant option that can survive shipping. A bonus of ornamental grasses is that they can be grown in containers, making them a great option for those with limited space.

➡ Many landscape plants can also be sold online. These plants are typically bigger and more mature than houseplants, making them more expensive, but also more profitable. Selling landscape plants can also lead to larger purchases, as customers may be interested in purchasing multiple plants to create a cohesive garden design.

6. How can I see which plants are best to sell online?

By conducting thorough market research, considering current trends, analyzing competition, and choosing low-maintenance plants, you’ll improve your chances of success in the market.

Additionally, partnering with local nurseries or dropship partners can help you source plants that are well-suited for your region’s climate.

Conclusion

In conclusion, selling plants online can be a profitable and rewarding business venture. Plus, through dropshipping, it’s possible to start your online plant business without the need to invest in inventory, shipping materials, and storage facilities.

The key to success is to research the market size, select the right plant species, and provide exceptional customer service.

With the right payment processing and dropship partners, you can easily expand your plant business and reach a wide variety of online customers.

As an online plant seller, always remember to focus on delivering excellent customer service, timely delivery, and high-quality plants sourced from reliable wholesalers. The market size for online plant sales is only expanding, so get started on your plant-selling journey today!